What Virtual Reality in the Real estate has to offer in 2020 and the Near Future

VR | AR | MR
4 min readJul 21, 2020

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VR has shaped a notable leap in recent years, moving from heavy ideals to mobile and affordable headsets. The number of sold devices is increasing and content is becoming more immersive and realistic. VR finds new ways of a practical and commercial application as well.

Virtual Reality is rapidly displaying a part of every new business, and the real estate industry is not barred from the slate. VR technology unlocks up on many innovative possibilities for real estate enterprises to vend their listings more reliably.

Ordinarily, a real estate deal entails examining the listings, price negotiations, and an in-person visit to the estate. This workflow is very robust and has always brought forth good results. However, it is very time-consuming for both the client and the realtor. Sometimes, visiting the site can be untimely for the homebuyers as well. This is where Virtual Reality tools can be a game-changer.

Imagine you could tour and mingle with your ideal home without even leaving the realtor’s office. This is why Real Estate is following to VR to render a more engaging and dynamic house-hunting exposure to its clients, empowering them to fully explore a property without having to drive them there.

Let’s exert a more compressed look at the main hallmarks that Virtual Reality yields in real estate:

1. Virtual Tours and site Showcasing:

It’s quite easy if we try it. As soon as you put on the VR headset, you are immersed in a three-dimensional exhibition of the property. You can now commence your VR walkthrough. No more corralling busy clients into inconvenient open houses!

2. Architectonic Visualization

What if the estate in question isn’t built yet? Virtual Reality helps the real estate field to solve this marketing problem, too. Large, costly 3D models are now replaced by significantly cheaper architectural visualization, which can also provide a more immersive experience for the potential buyer. Showrooms and imagination can only go so far to give the buyer an idea of what their new home could look like. Virtual Reality in real estate goes a step further to clearly display what is being sold.

3. Virtual Scaffold

Appreciations to VR, marketing unfurnished properties gets easier, too. Clear rooms, pantries, and lavatories are now filled with bright colors. The customer can discover an emotional kinship with the property almost instantly, which is essential for home sales. Staging has continued to be a foundation of marketing properties, but investment and time dedicated to putting together each estate for sellout is daunting. You can dramatically cast it down by implementing VR in real estate.

4. Virtual Commerce

The scope for interactivity in Virtual Reality is not confined to VR tours. What if a client comes across a piece of chattels during their tour that they wish to buy? What if they want to make modifications to the VR property and visualize how they would look in real-time? VR technology can take the user to a virtual market from which they can pick and order different items of furniture, or even acquire one on the spot. The comfort and interactive potential of VR in real estate are exceptional.

VR technology has had an impact on all industries, but the potential of VR in real estate is tremendous as it can revolutionize traditional home-buying and transforms it into an exhilarating experience.

Got more pointers to add? Contact us, and let us know.

Or reach us out at contact@mrarvr.in

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VR | AR | MR

VR AR MR is an award-winning high-tech enterprise based on Virtual Reality, Augmented Reality, and Artificial Intelligence.